The poultry sector is embracing technology like never before, and farmers are reaping the benefits of innovative digital solutions designed to streamline production. The FeedMixer App is leading the way, recently adding 28 new ingredients, giving poultry farmers greater flexibility to design nutritious feeds tailored to their flocks while keeping costs under control. Farmers are encouraged to upgrade their app to access these new features.
Developed in partnership with the University of Georgia’s Department of Poultry Science, the FeedMixer App helps farmers create balanced feed formulas using locally available ingredients. Small- and medium-scale producers often face high costs or lack access to scientifically formulated feeds. FeedMixer solves this by providing a user-friendly platform to calculate the exact combination of protein, energy, vitamins, and minerals needed for optimal flock health.
The newest update significantly expands feed options, allowing farmers to customize formulations based on local crops, seasonal availability, or byproducts, while staying within budget. This adaptability is particularly valuable in regions where access to commercial feed ingredients is limited, enabling farmers to turn readily available materials into high-quality, nutritious feed.
Beyond Cost Savings: Health, Productivity, and Sustainability
Balanced nutrition translates into healthier birds, faster growth, higher egg production, and improved meat quality, all of which enhance farm profitability. By minimizing feed waste—common when farmers rely on guesswork or poorly mixed feed—the app also promotes resource efficiency and more sustainable poultry farming practices.
The World Poultry Foundation (WPF) funds the app’s development and ongoing improvements, reinforcing its mission to empower poultry farmers, particularly in developing countries. By integrating expert knowledge directly into the hands of farmers, FeedMixer supports food security, rural livelihoods, and job creation, while enabling producers to meet rising demand for affordable chicken products.
Bridging Science and Practical Farming
The FeedMixer App exemplifies how technology is transforming agriculture. By connecting scientific research with practical farm-level solutions, the app equips farmers to optimize feed formulation, reduce costs, and improve overall flock performance. The addition of 28 new ingredients marks a key milestone in the digital transformation of poultry farming, ensuring farmers can create flexible, cost-effective, and sustainable feeding strategies.
With backing from institutions like the University of Georgia and the World Poultry Foundation, FeedMixer is poised to remain a game-changing tool for modern poultry production, driving efficiency, profitability, and sustainability across the global poultry sector.
